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Are you looking for an exciting new career? Do you have drive and determination? Can you maintain focus and manage your time well? Do you want to take control of your career? The Search Marketing Company is an industry leader in Ethical Online Marketing Solutions. Not only do we create, design and develop fantastic websites but we also drive large amounts of traffic to them. Using our customised and researched techniques we are able to obtain the best results possible in small periods of time. Visit our Client Portfolio to see some of the amazing work we have done so far. Our head office is based in one of the most beautiful parts of the UK, Cumbria, about an hour’s drive north of Manchester. News Media Sales Executives - £ Competitive Basic + Monthly Commissions  What is required? Well firstly you need to have a positive personality, as well as know the product you’re selling. If you don’t know about SEO or Internet Marketing then go and find out as much as you can. We provide all of our sales staff with full training and a pack full of information but before you decide to apply you at least need to know the basics. We also require that you have some level of Sales experience. Internet Sales isn’t the easiest of jobs, we would know. Don’t let that put you off, sales is one of the most rewarding jobs available, build yourself a big client base and you can see yourself with a promising career. You must be able to consistently hit targets throughout, though these are targets that will be agreed with each individual applicant. You must be willing to learn new products and move forward in your career. If you think that this sounds like something you can do... How to apply? Send an up-to-date CV to jobs@searchmarketingcompany.co.uk or by post to SMC Group, First Floor, 47-49 Hartington St, Barrow-in-Furness, Cumbria, LA14 5SY

The UK's leading SEO Consultancy

The UK's leading SEO Consultancy Search Marketing Company has been built from many years in the Internet Marketing industry. We are kept up-to-date with the techniques of SEO and PPC by our contacts within the industry. The reason that we operate as a purely ethical company that provides SEO and PPC Management is because of the many companies out there that provide 'false promises' and have tainted the industry. We feel it's now more important than ever to ensure that we provide good quality and proven solutions. Search Engine Optimisation Increased Prominence on all major Search Engines Optimization for High Traffic Targeted Search Terms Increased Keyword Optimization throughout your site High Quality XML and HTML Sitemap creation Regional and Non-Regional Phrase Geo-targeting Pay Per Click Management  Daily Per Click Analysis for each unique sector Dynamic Keyword Insertion for increased CTR Lowered Cost-per-Click rate creating more clicks More Keyword options variations than Increased Quality Score for all adwords Our Consultants Each of our consultants have many years experience within Search Marketing and has helped to achieve number 1 listings on Google for 1 word terms and terms with over 300 million search results. Many of our team have previously worked with companies such as Web Marketing Group PLC and Search Logic PLC, two industry leading companies that target Large enterprises with predominantly vast budgets. Search Marketing Company was aim is to provide high quality Search Marketing for those companies that cannot afford the large corporate budgets.

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Client Portfolio

Client Portfolio  Portman Asset Finance Ltd - Search Engine Optimisation and Pay per Click Management Portman Asset Finance specialise in providing businesses with individually tailored finance packages. Portman offers a full range of leasing and financial solutions which can offer many advantages over outright cash purchase for all businesses in the private and public sectors, from sole traders to local authorities. ComCanada Communications Inc - Search Engine Optimisation and Pay per Click Management ComCanada Communications Inc. is a leading provider of high quality, feature-rich broadband phone services for businesses. Our digital phone service allows customers in Canada and more than 120 other countries to use their cable or DSL modem, or other high speed internet connection to make and receive phone calls using an ordinary touchtone telephone. Our service is also compatible with SIP devices, including IP phones, softphones, and Asterisk PBXs. Blue Ocean IT - Search Engine Optimisation and Pay per Click Management Our strategy at Blue Ocean IT is to provide simple enabling information technology solutions for Small Businesses. This strategy allows the small business owner to clearly focus on their business using well managed and integrated IT solutions. We are Microsoft Certified Partners and specialize in Microsoft Technology. Sicoma OMG - Search Engine Optimisation Sicoma OMG are world leaders in the manufacture of concrete mixers. We make over 2000 new mixers ever year and currently have over 12,000 working around the world, more than any other manufacturer. UNICEF - Unite Against Aids Concert series - Social Media Marketing Avril Lavigne and Sarah McLachlan performed at the Unite Against AIDS Concert presented by Aldo Fights AIDS in support of UNICEF and the Unite for Children, Unite Against AIDS Campaign on November 28th at 7:30 at the Bell Centre, Montreal. Other artists that performed include Corneille, Marie-Mai, Angelique Kidjo and Nikki Yanofsky. The concert was hosted by Ben Mulroney. For more information on our clients please contact a Search Marketing consultant today.

Internet Search Marketing Agency - Search Marketing

Can visitors find your website?    Can your customers find your site, if not why not? We use best practice ethical search engine optimisation methods to propel your site to the top of the search engine rankings. We use exactly the same methods that we use on our own website - and we can prove they are effective. We rank on page 1 or 2 on Google, MSN and Yahoo for our chosen keywords and phrases - and we can do the same for your website. Email us or call 0845 643 1091 for a Free Consultation Search Engine Optimisation Search Engine Optimisation is the art to achieving organic listings through the balance of on and off page programming. We understand what this balance is by research and development of search engine trends and market competition. There are many combinations of factors that contribute to a high position on Google and they aren't the same for each website or keyword / search term. To be able to get a better idea  of what a website needs we evaluate each site indvidually. Pay-Per-Click Management Paid Internet Search Marketing on platforms such as Google Adwords, Yahoo Search and Microsoft Adcenter. Search Marketing Company owes its success to the understanding of search criteria, clients commercial objectives and its mathematical approach to managing campaigns. We offer PPC management for Google AdWords, Yahoo! Search Marketing, Microsoft adCenter and Miva paid search campaigns. Account management can help to improve traffic, reduce costs and improve conversions to ensure our clients are gaining the maximum return on investment. What makes Search Marketing Company different? Search Marketing is not a secret. Many Search Marketing companies prevent their clients from knowing whats going on, that's either because they are afraid that you can do it yourself or secondly because they aren't actually doing anything. We won't baffle you, we'll explain to you clearly and concisely what it is that we do prior to doing it and ask you first before making any changes. For a start we don't make false promises, if you aren't going to be able to achieve number 1 position in Google within 14 days we aren't going to tell you that you can, what's the point? We always abide by the Google webmaster guidelines, afterall if Google calls the shots what's the point in doing anything but. Search Marketing isn't always easy, we won't tell you that it is, it's time consuming and results don't always happen straight away. We work out a bespoke package that works for you both in terms of money and results.

Easy Techniques For Search Engine Optimization

As a webmaster, you would want your site to have many visitors. This would be the main idea why more individuals engage in search engine optimization and other forms of internet marketing. Many internet searchers uses the search engine and as they are dependent on this kind of service, the site owners would want to have their site to get a higher rank in the results page of the search engine. The strategies that are used to enhance the ranking of the website for search engine optimization are currently changing so that the results would be faster and the steps are also made easier. Before, most of the strategies require the individual to spend more time arranging his site and improving the site rank. It would also take more time before the individual can feel the results of what he has done in the site. Today, you can make use of some search engine optimization techniques that are easier to do but you can get faster results. One of which is the sponsored listings and the other is pay per click method. These are the paid methods and you can get fast results. Sponsored listings are a sample search engine optimization strategy that can give a webmaster an easy and fast result. There are search engines that can put your site in their search results pages if you pay them a certain amount. Since your site can be found in the results page, there is a chance for your site to get clicked by the searchers. Thus, when you bid for a certain keyword, you will have to pay them and they will put your site link in the results page. Although there is a chance that your site will be clicked, there are some people who think that this method is quite expensive and it will be depending more on the height of the bids for the site. Another version of search engine optimization is the cost per impression is like the previous mentioned technique but you will only get to pay the advertisement when your site is already clicked. Thus, this does not depend on luck and you will only pay for their services when you get the results. This is a better chance for you to get better results however you should be careful not to get the fraud sites. The cost per click methods makes the advertiser pay when the other surfers have already clicked the site link of the advertiser. There are many ways to check the validity of the clicks and you should do this to ensure that you will only pay for the true searchers since this method still has a risk involved.

SEO - The Importance of Sub Pages

Many people have the misconception that the main referrer of traffic to your sub pages is the home page. Acting on this misconception, what people tend to do is fill their home page with all the keywords possible, use that same list of keywords and meta tags on every page, and link people to the relevant page depending on what they've come to the website for. The function of your sub pages is, (or should be), to generate traffic on the search engines directly. Each webpage should have its own keyword focus and not rely on the home page navigation. When it comes to search engine traffic, your home page is important to help get sub pages indexed on the search engines, and to rank highly usually for the most important keywords - but if you're focusing on a lot of keywords, which you will be if you do your keyword research correctly, then the majority of your targeted search engine traffic will be directly to that keyword-focused page, rather than to and through your home page. In pay per click advertising, it's common to create landing pages for each keyword group, so that people who search for a certain keyword, are taken to a page of information closely matching that keyword or subject. For example, in my fitness website, I have the following landing pages:     * One for people who are searching for info on building a six-pack.     * One for people who want to lose weight and gain muscle.     * One for people who just want to build mass.     * And another for people who just want to lose fat, etc. You should think of your sub pages in the same way and create keyword focused landing pages for each one. Sub Pages Are Really Landing Pages Create your pages to be specific to the key word / key phrase it is focused on. Not just so this improves your search engine ranking, but also so the information is more relevant to your visitor based on their search. This will result in a higher chance of sales conversion, new member, enquiry or newsletter subscriber. Kevin John Lewis is a professional search engine marketing / SEO Consultant. Kevin is now offering a one to one SEO training Course in the UK - available in London, Manchester, Birmingham, Cornwall (Newquay), Glasgow & Dublin. There are only a small number of positions available on the training course in both 2008, and 2009 - so if you are interested in becoming a professional SEO consultant, act soon!

Off-page optimisation

Search engine optimization is like a puzzle. Get all the pieces in place correctly and achieve top rankings for your keywords. A lot of webmasters who try optimizing their sites, concentrate very much on on-page optimization trying to bait both search engines and users with smartly positioned keywords and quality related content. This is of course very important but definitely not enough. While on page optimization can help your rankings, it is the off page optimization that is crucial in the quest for the top spots. The number 1 off page optimization technique is link building. Getting top quality links from established sites is an absolute must for any webmaster who is serious about developing his online business. Here are the top three ways of getting quality one way links: 1. Article Marketing Writing articles related to your niche and sending them to hundreds of high traffic article directories can rapidly increase your site's traffic and generate permanent one way links that will improve rankings. Just remember to write a good resource box and make sure you include a link back to your site, preferably with your main keyword as the link title. 2. Linking services You can always buy quality one way links if you're on a good budget and know where to look. Trusted services can be easily found by doing a little research on Google and reading user reviews and comments. Just don't buy too many links at once or search engines may penalize you. 3. Blog Comments This strategy can never get too old. You should always look to find interesting blogs in your niche that are popular and make useful comments while leaving a link back to your site. Search engine optimizing, if done wrong, can lose you precious time and money. Make sure you get properly educated before investing large amounts of funds into SEO. Learn the truth about the controversial "The Ultimate Search Engine Loophole" guide and find out if systematically achieving #1 rankings for any keyword is truly possible

Search Marketing Products

Search Marketing Products and Services When Google became a verb in the collective vocabulary, it drove home the importance of search engines. For brand marketers, these engines are a major part of generating Web traffic for a number of consumer packaged goods (CPG) categories, including personal care, according to comScore, Inc. The research firm recently released a study entitled "The Digital Shelf: the Opportunity for Search Marketing in Consumer Packaged Goods," in partnership with Procter & Gamble, Yahoo! and the Search Engine Marketing Professional Organization (SEMPO). Search Engine Optimization Pay Per Click Management Social Media Marketing We don't put prices on our site or enforce how good we are, we just get the results we don't need to take the hard sale approach. If you are interested in our services or have any questions at all please feel free to contact us we be happy to speak to you, we do things the ethical way. All of our packages are bespoke to ensure that you know what you are getting from start to finish. Generally plans can range from as little as £100 per month to £2000 one off payment. We look forward to talking SEO with you. :)

Google Webmaster Guidelines

Webmaster Guidelines Following these guidelines will help Google find, index, and rank your site. Even if you choose not to implement any of these suggestions, we strongly encourage you to pay very close attention to the "Quality Guidelines," which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise penalized. If a site has been penalized, it may no longer show up in results on Google.com or on any of Google's partner sites. Design, content, and technical guidelines Quality guidelines When your site is ready: Have other relevant sites link to yours. Submit it to Google at http://www.google.com/addurl.html. Submit a Sitemap as part of our Google Webmaster Tools. Google uses your Sitemap to learn about the structure of your site and to increase our coverage of your webpages. Make sure all the sites that should know about your pages are aware your site is online. Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites. Design and content guidelines Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link. Offer a site map to your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages. Create a useful, information-rich site, and write pages that clearly and accurately describe your content. Think about the words users would type to find your pages, and make sure that your site actually includes those words within it. Try to use text instead of images to display important names, content, or links. The Google crawler doesn't recognize text contained in images. Make sure that your TITLE tags and ALT attributes are descriptive and accurate. Check for broken links and correct HTML. If you decide to use dynamic pages (i.e., the URL contains a "?" character), be aware that not every search engine spider crawls dynamic pages as well as static pages. It helps to keep the parameters short and the number of them few. Keep the links on a given page to a reasonable number (fewer than 100). Technical guidelines Use a text browser such as Lynx to examine your site, because most search engine spiders see your site much as Lynx would. If fancy features such as JavaScript, cookies, session IDs, frames, DHTML, or Flash keep you from seeing all of your site in a text browser, then search engine spiders may have trouble crawling your site. Allow search bots to crawl your sites without session IDs or arguments that track their path through the site. These techniques are useful for tracking individual user behavior, but the access pattern of bots is entirely different. Using these techniques may result in incomplete indexing of your site, as bots may not be able to eliminate URLs that look different but actually point to the same page. Make sure your web server supports the If-Modified-Since HTTP header. This feature allows your web server to tell Google whether your content has changed since we last crawled your site. Supporting this feature saves you bandwidth and overhead. Make use of the robots.txt file on your web server. This file tells crawlers which directories can or cannot be crawled. Make sure it's current for your site so that you don't accidentally block the Googlebot crawler. Visit http://www.robotstxt.org/wc/faq.html to learn how to instruct robots when they visit your site. You can test your robots.txt file to make sure you're using it correctly with the robots.txt analysis tool available in Google Webmaster Tools. If your company buys a content management system, make sure that the system can export your content so that search engine spiders can crawl your site. Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines. Quality guidelines These quality guidelines cover the most common forms of deceptive or manipulative behavior, but Google may respond negatively to other misleading practices not listed here (e.g. tricking users by registering misspellings of well-known websites). It's not safe to assume that just because a specific deceptive technique isn't included on this page, Google approves of it. Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit. If you believe that another site is abusing Google's quality guidelines, please report that site at https://www.google.com/webmasters/tools/spamreport. Google prefers developing scalable and automated solutions to problems, so we attempt to minimize hand-to-hand spam fighting. The spam reports we receive are used to create scalable algorithms that recognize and block future spam attempts. Quality guidelines - basic principles Make pages for users, not for search engines. Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking." Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?" Don't participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web, as your own ranking may be affected adversely by those links. Don't use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate our Terms of Service. Google does not recommend the use of products such as WebPosition Gold™ that send automatic or programmatic queries to Google. Quality guidelines - specific guidelines Avoid hidden text or hidden links. Don't use cloaking or sneaky redirects. Don't send automated queries to Google. Don't load pages with irrelevant keywords. Don't create multiple pages, subdomains, or domains with substantially duplicate content. Don't create pages with malicious behavior, such as phishing or installing viruses, trojans, or other badware. Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content. If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first. If you determine that your site doesn't meet these guidelines, you can modify your site so that it does and then submit your site for reconsideration.